Your Industry How advisers are turning social media followers into clients This article is part ofGuide to the future of advice Supported by ‘Supported by’ describes commercial support of our independent journalism. It indicates funding for an editorial project or content that is commissioned by Financial Times editors and produced by FT journalists. By Chloe CheungChloe Cheung is a features writer at FTAdviserArticle continues after advertPage 4 of 4Previous|NextAlso in this guide Your Industry Guide to the future of advice CPD Approx.60min How advisers are turning social media followers into clients Birthdays and the Budget: how to diarise client comms When to automate advice, and when not to Bringing down the barriers to a career in advice Finished reading all (4) articles in this guide?Bank CPD More on Your Industry Your Industry 'As advisers we have got to be using social media' Your Industry 'Financial education needs to happen outside of schools' Your Industry SJP sees 180 advisers graduate from academy Your Industry Advice should be accessible to forgotten customers Your Industry BareRock partners with financial education charity Your Industry Perceived barriers deterring 11mn from seeking advice