Adviser Library What I'm reading: The Worst Journey in the World Financial AdviserBy Sionade RobinsonSionade Robinson is associate dean for people and culture at Cass Business SchoolArticle continues after advertPage 2 of 2Previous|Next Related articles Partner Content Late cycle with a twist | Multi Asset investing in 2025 Partner Content The risks and rewards for emerging markets under a Trump-led US Personal Finance Society Psychology will change adviser businesses Sustainable Investing Net-zero investing needs holistic approach for success Pensions Ssas provider buys Bristol businesses with £300mn AUM Personal Finance Society Financial planning rule book must evolve amid Budget changes